Top marketing software reviews? Ontraport is a no-code business software that empowers service businesses to systemize and scale. Ontraport manages and automates the entire buying cycle, resulting in faster growth while freeing up business owners and teams to deliver more customer value. Ontraport’s full set of marketing, sales and business operations features include CRM, automation, payments, sales pipeline, web apps, tracking, email and SMS, landing pages, and membership sites. Service providers of all kinds — including consultants and agencies, coaches and advisors, and personal and professional service providers — trust Ontraport to achieve more growth with less work. For more information, visit www.ontraport.com. Read even more info at ontraport.
Designing Emails, Landing Pages, and Opt-In Forms : Apart from emails, you can use Ontraport to create landing pages and signup forms. But then get this – they don’t use different editors. Although these are varying types of marketing channels, Ontraport has consolidated their respective customization tools into one central editor. Consequently, the editing process for your emails is essentially the same one you end up using on your landing pages, as well as the accompanying website forms. That should save you the trouble of training yourself over and over again whenever you switch between the three. Now, when it comes to the actual creation process, Ontraport’s block-based editor allows you to begin from scratch, or proceed with one of its pre-built templates. Well, I guess you wouldn’t go for the first option because it sounds more tedious. Fair enough. But then again, Ontraport offers a host of building blocks to make your work easier.
A slightly confusing interface is one of the letdowns of this software. It’s not user-friendly or smooth enough to be good for a first time user, adjusting to it may take weeks or maybe even months. However, if you have the time to learn its features, this software will come in handy in a variety of ways. Ontraport and Aweber are miles apart from each other. Despite being limited in features, Ontraport holds up well against Aweber. It offers more value for money, has superior integration features and it is easier to operate. Customizable template options are the only areas where the latter software has the upper hand.
The order form has been designed specifically to simplify the entire check-out process. It converts better than the typical stuff as it minimizes the drag. The templates you can find have been proven to be extremely effective by countless Ontraport ecommerce users over the years. But there’s more. You’ll also find upsell forms. Presenting a one-time offer to the customer is a great way to increase your average order value. The platform makes identifying the best way to do it a breeze. Then, all your customers have to do is click a Yes or No button based on whether they want to grab the special offer.
A more robust full-scale CRM solution (integrates with everything), visual data analytics, and deep automation and tagging. You can start with a more basic CRM, but eventually you’ll need something like Ontraport to continue scaling. As you’ve probably guessed already, Ontraport was developed by a team that principally focuses on CRM. In fact, the story is that Ontraport’s founder and CEO Landon Ray had tried in vain to find comprehensive CRM software. He was apparently frustrated by the fact that he had been forced to run his small business on multiple tools at the same time. And so, in 2006, he came up with the idea of building an all-in-one platform for CRM and marketing automation. Ontraport was then released in 2008 to offer businesses what the company called “the best of both worlds”.